Whether we call them the "Net Generation," "Millennials," or simply "our students," today's 18 to 22-year-olds have one thing in common: they all grew up with and became users of advanced technologies at a much earlier age than did most higher education administrators. Their use of technology is a defining part of their lives. Today's Net Generation students bring with them a new set of beliefs, expectations, and abilities that are both exciting and challenging. As we make substantial investments in media-rich classrooms, wireless networks, portals, and online courses do we really understand what our students need and expect? Are they, through their selection and use of personal technologies, drifting away from the institutional technology mainstream?